wicflow
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Let's run a cohort
The Scaling School workshop gives each company its growth plan. Wicflow builds the outreach machine that puts the plan to work, runs it for two months, then hands it over. One program, two halves, sold as one.
The workshop where the green customers get chosen
Every company finishes the workshop knowing exactly who to chase. Then it walks out and nothing happens. They have the plan and no way to act on it. That is the gap we close together.
The Scaling School workshop. Each company leaves with its green customers, the why and how per segment, and a 3 to 6 month plan.
We take that plan as the brief and build a live outreach engine on the company's own accounts. We run it for two months, then hand over the keys.
When we leave, the machine stays. Their domains, their mailboxes, their salesperson trained to run it. A working asset, theirs for good.
The targeting is already done inside the workshop, at no extra cost. We do not re-run ICP discovery. We point the engine straight at the green customers the company already chose. The workshop output is literally our input.
Cold email and LinkedIn together, built on the company's own infrastructure so the asset stays with them when we leave.
Cold outreach is a numbers game, and we run the numbers hard. This is the funnel we drive toward for every 100 emails that go out.
The target is simple: one closed deal for every 100 emails we send. Across a two-month campaign that volume adds up fast, so booked meetings land on the calendar week after week and deals keep closing. How many close in the end comes down to the sales team, which is where the next part comes in.
Every meeting is logged as it lands, and the engagement ends with one clear report: what was sent, what worked, and what to repeat.
When we leave, the company is not back to square one. They keep the outreach machine and a set of Wicflow tools that automate the rest of the sales process.
AI that drafts and handles the replies, so no lead sits cold in an inbox and follow-up never gets forgotten.
Quotes and proposals generated automatically, so an interested lead gets a clean offer the same day, not next week.
The repetitive sales tasks automated, from logging contacts to chasing the next step, so the team sells instead of typing.
We train the company's salesperson on the whole stack: the outreach engine, the email automation, the offer automation. When we leave, the team can run the system, read the numbers, and grow it on its own. They finish with a working sales process, not a one-off campaign.
The company pays one price for the full program, workshop plus done-for-you outreach, and we split it evenly. The combined price is yours to set with us. Here is what we recommend.
| Cohort size | Combined | The Scaling School | Wicflow |
|---|---|---|---|
| 10 companies | €78,000 | €39,000 | €39,000 |
| 15 companies | €117,000 | €58,500 | €58,500 |
| 20 companies | €156,000 | €78,000 | €78,000 |
It is about double the standalone workshop price, and it should be. The company no longer leaves with a plan on a slide. It leaves with a live machine that books meetings, built for them, theirs to keep. Every company we hand off is also a candidate for an ongoing management retainer, the recurring tail underneath the one-time cohort revenue.
This changes what The Scaling School is selling. Not a plan, but a delivered outcome the company can see working.
